Entries with tag marketing .

Leveraging your e-commerce platform for subscriber acquisition

Chinye Amanda Osamusali
Posted 8/23/17
Your company’s ability to grow your email list with valuable contacts will provide the foundation for all of your email marketing efforts. Many marketers struggle to determine the best way to get new email subscribers. Subscriber acquisition should be the number one priority of a strong email marketing strategy. By communicating the right way with your customers, your subscriber acquisition...

Why Web Portals Make Sense for Your Marketing Team

Steve Nagle
Posted 8/7/17
Marketing teams and structures come in many different shapes and sizes. Whether you’re a one-person operation or a multi-faceted department consisting of several teams, modern organizations face a similar challenge in this arena: delivering desirable content to consumers. If a company wants to publish a blog, upload new product images, or debut it’s latest press release, it often involves...

How Social Media Can Increase E-Commerce Sales

Li An Kwan
Posted 1/6/14
In today’s digital world, e-commerce has become a major sales platform for retailers.  The Adobe Digital Index (ADI) reported that e-commerce set a record of $2.29 billion in sales on this year’s Cyber Monday, which is a 16% year-over-year (YOY) increase [1] .  This record-breaking growth is an indication that e-commerce has earned the trust of today’s connected consumers, who are...

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