B2B Virtual EventMay 27, 2020
Creating a Complete B2B Experience Beyond the Cart
With the current environment limiting the amount of face to face selling, B2B companies need to find innovative ways to engage clients. Too often attention is only paid to the act of "buying" or filling the cart, where in reality companies need to engage with clients throughout the entire buying journey and beyond. Join Bill Dunn, President of Dunn Solutions Group, to hear how the right combination of technology can enable the full buying cycle, not just commerce, enabling companies to digitally interact with customers and drive increased revenue and loyalty in new ways.
Takeaways from our session include:
- Better understanding of the digital transformation required across the entire customer journey
- Key strategies every B2B business should be doing beyond the "cart"
- How you can leverage data and digital experiences to enable the virtuous cycle of e-commerce
Bill Dunn, President, Dunn Solutions Group